I help midlife creatives and professionals reclaim their identity when the old version of life no longer works, so they can move forward with clarity, confidence, and momentum.

What I help with

• Identity shifts after burnout, loss, health scares, career disruption, or major life change

• Feeling stuck, behind, or unsure how to move forward in midlife

• Rebuilding confidence, direction, and a sense of agency

How I help

• Transformational coaching grounded in narrative identity and nervous-system regulation

• Strategic storytelling for life, career, and creative reinvention

•  Practical tools (including AI) to turn clarity into real-world momentum
   

Who this is for

• Midlife creatives, professionals, and high-capacity people in transition

• Those who know they can’t go back—but aren’t sure how to go forward yet

• People ready to rebuild from truth, not pressure or hustle

 

"I was having what everyone calls a 'midlife crisis' – successful on paper but not so great inside. Working with Dawn, I rediscovered my creativity, embraced dreams I'd abandoned, and I feel more alive than I have in decades." — Harlan Wheeler, CEO & Best-Selling Author

Reclaim that Dream You Set Aside

You know my story because it's probably your story too. I had it all. The marriage, the community, success, and the travel photos that made everyone jealous. I was the poster child for "having my life together." So why was I crying in my car in a Target parking lot, wondering when success started feeling like a prison sentence?

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Life decided to throw me a masterclass in falling apart. Divorce. The death of good friends and family.  A pandemic that obliterated the business I'd spent years building. Suddenly, my carefully constructed life looked like a tornado had hit it. And you know what I did? What every high achiever does when life implodes. I isolated. I convinced myself I was "fine." I doubled down and white-knuckled my way through every day, determined to figure it out alone because, dammit, I'm a survivor.
 

(Spoiler alert: That strategy works about as well as trying to perform surgery on yourself.)
 

My therapist asked me a question that stopped me cold: "What is it you actually want now?"
 

I finally got honest. “I wanted a do-over—with all the experience I’d earned—and to fully embrace my work as a transformational coach, writer, and storyteller.”
 

Here's the thing I learned that changes everything:

Life isn't meant to be endured from the sidelines. It's meant to be played full-out on the field.

And if you're sitting there thinking, "That sounds nice, Dawn, but I'm too old/broke/tired/responsible for that kind of life," let me stop you right there.
 

I'm not just your coach. I'm your proof that it's possible.
 

For over 20 years, I’ve helped midlife high achievers stop settling for “fine” and start building lives that actually feel good.
 

Because here's what I know to be true: your dreams didn't expire when you hit 40. They've just been waiting for you to get brave enough to claim them.
 

The world needs what you have. Your experience. Your wisdom. Your fire.
 

The question isn't whether you can have those dreams come true. 
 

The question is: How much longer are you going to make them wait?
 

And here's what I discovered: Midlife isn't where dreams go to die. It's where they come alive in ways you never imagined possible.